1
May, 2012
Fitness is the new
rich
Quite a
large number of people in Hong Kong can afford brand goods. To buy or not
denotes conformity rather than superiority. Brand is out and fitness is
in. Open any newspaper: it's full of stars getting back to shape less than
one month after childbirth. Stories of the biggest loser attract media
attention -- the more pounds lost, the greater admiration.
“The emperor's
new clothes” is always true. Nakedness flatters the physically fit and
condemns the flabby. We, mere
mortals, whose figure is not perfect have to hide behind voluminous
clothes. (100 words)